Indians call to boycott American goods… No more McDonald’s and Coca-Cola?

From McDonald’s and Coca-Cola to Amazon and Apple, US-based multinationals are facing calls for a boycott in India as business executives stoke anti-American sentiment to protest against US tariffs.

 India, the world’s most populous nation, is a key market for American brands that have rapidly expanded to target a growing base of affluent consumers. India, for example, is the biggest market by users for Meta’s WhatsApp and Domino’s has more restaurants than any other brand in the country. Beverages like Pepsi and Coca-Cola often dominate store shelves, and people still queue up when a new Apple store opens or a Starbucks cafe doles out discounts.

Manish Chowdhary, co-founder of India’s Wow Skin Science, took to LinkedIn with a video message urging support for farmers and startups to make “Made in India” a “global obsession,” and to learn from South Korea whose food and beauty products are famous worldwide.