A lab-grown diamond brand Reia Diamonds secures pre-seed funding

Réia Diamonds, a lab-grown diamond jewellery brand, has raised INR 2 crore in a pre-seed funding round to expand its engagement ring and everyday jewellery collections, and strengthen its retail and omnichannel presence. Since its inception two years ago, the brand has built three profitable stores across Bengaluru, Guwahati, and Coimbatore.

According to Réia, its “capital-efficient” approach is helped by its franchise model, which enables the brand to scale rapidly while maintaining profitability. The company said in a release that the investment will accelerate its next phase of retail expansion, strengthen its omnichannel footprint, and deepen innovation across engagement rings and versatile everyday jewellery.

The funding round was led by Dinesh Talera and family, founders of the Mysore Saree Udyog, alongside Venture Catalysts, an early-stage investment platform. Réia Diamonds said that it will deploy the capital to accelerate its next phase of retail expansion, strengthen its omnichannel presence, and continue innovating in the engagement ring segment and versatile everyday jewellery collections.