Ashish Vijay honoured with ‘Legends of Entrepreneurship Award’ by Boris Johnson

Ashish Vijay, Founder & Chairman of AV Group, popular globally in the diamond and gemstone trade, and for his contributions to Cancer Research, is well-known for his business acumen.  On February 14, 2025, he was presented with the prestigious ‘Legends of Entrepreneurship’ Award by Boris Johnson, former UK Prime Minister, at a grand ceremony hosted by Entrepreneur Middle East at Sofitel Dubai The Palm.

A visionary leader in the diamonds & luxury sectors, Ashish Vijay is the driving force behind AV Group. He has transformed AV Globale into the most trusted platform for gemstones and rough diamond auctions. His ability to bridge traditional craftsmanship with modern technology has positioned AV Globale as an industry leader.

Beyond business success, Ashish Vijay’s passion for philanthropy is reflected in Gems Of Hope – a corporate social responsibility initiative that supports cancer research and treatment through partnerships with major government hospitals. This initiative has provided life-saving support to countless patients, reinforcing the deep humanitarian values embedded in AV Group’s ethos.

Speaking at the award ceremony, Ashish Vijay expressed gratitude for the recognition: “Entrepreneurship, to me, is not just about building businesses, but it is about creating impact. Whether in diamonds, luxury, or philanthropy, my mission has always been to push boundaries and build a legacy of trust, transparency, and tradition. This award is a testament to the incredible team at AV Group and the vision we share for the future.”

The Legends of Entrepreneurship Award, previously awarded to some of the most influential business leaders across various industries, recognizes individuals who redefine markets, inspire innovation, and create lasting economic impact. With Ashish Vijay now joining this elite circle, his contributions to the luxury sector, gemstone and diamond trade, and philanthropy are further celebrated on a global scale.

With an extensive private collection of rare diamonds and gemstones, Ashish Vijay continues to be at the forefront of shaping market trends, industry standards, and global luxury investments. His ability to identify and curate high-value assets has solidified his reputation as a thought leader in high-value collectables and investment-grade gems.