Limelight Diamonds raises INR 275 Cr to strengthen vertical integration and accelerate retail expansion across India

Limelight Diamonds, India’s leading lab-grown diamond jewellery brand, has completed an INR 275 crore strategic funding round led by the Company’s core promoters, the Bhathwari Group, along with participation from key strategic partners from the jewellery industry. The round also saw strong participation from several of the Company’s franchise partners, reinforcing their confidence in Limelight’s long-term vision, business fundamentals, and growth trajectory. The capital has been raised through a combination of equity and cash consideration. It will be utilised to strengthen the Company’s vertical integration capabilities, expand manufacturing infrastructure, enhance design and innovation capabilities, and accelerate retail expansion across India.

Commenting on the milestone, Pooja Madhavan, Founder & MD, said: “This funding round is a strong validation of Limelight’s vision and the growing potential of the lab-grown diamond industry in India. At a time when the Hon’ble Prime Minister’s ‘Make in India’ vision is driving focus towards domestic manufacturing and global competitiveness, we believe lab-grown diamonds present a significant opportunity for India to lead a new-age luxury category globally. This investment will help us strengthen Indian manufacturing, accelerate retail expansion, and build a world-class brand from India for the world.”

Limelight Diamonds also confirmed that its retail expansion plans remain firmly on track, with aggressive growth planned across metro cities, Tier I, and emerging Tier II markets. The Company aims to significantly increase its national retail footprint over the next phase of growth through a combination of company-owned and franchise-operated stores, with a target of adding 100 stores in 2026 and scaling up to 200 stores by 2027.