Tanishq announces Ananya Panday as the Face Of The Brand with its latest Festival Of Diamonds Campaign

Tanishq, India’s largest jewellery retail brand from the house of Tata, announces Bollywood actress Ananya Panday as the face of the brand, marking a defining step in Tanishq’s ongoing evolution. Tanishq brings back its much-anticipated Festival of Diamonds, the brand’s biggest annual celebration of natural diamond jewellery.

Tanishq presents over 10,000 diamond designs, offering one of the most comprehensive assortments of everyday diamond jewellery – across multiple categories like earrings, earcuffs, sui-dhagas, drops, hoops, studs, rings, neckwears bangles, bracelets and much more. With designs starting at ₹10,000 onwards and a flat 20% off on the diamond value,the festival underscores Tanishq’s commitment to making natural diamonds more accessible—without compromising on craftsmanship, design integrity, or trust.