

This year, gold has glittered, and there’s good reason to expect the precious metal to continue hitting record highs in the year ahead. Several Wall Street analysts and investors believe the price of gold will rise in 2026, with some forecasting it could hit $5,000 per troy ounce, implying upside of about 20%. Many of the factors that have led investors to pour money into Gold are likely to remain in play.
Goldman Sachs on Friday said that nearly 70% of institutional investors expect gold prices to continue rising, with 36% saying the price will top $5,000 by the end of 2026, according to a survey this month of more than 900 clients. Investors cited continued buying by Central Banks around the world and fiscal concerns as the biggest factors contributing to gold’s rise.
Gold was trading at $4,220 an ounce Friday morning. That’s down from a record high just below $4,400 set in October, but still 60% higher than where it started in 2025. Gold’s price surge has far outpaced the performance of the benchmark S&P 500 stock index.
UBS believes that further weakening in the dollar, lower bond market returns, geopolitical uncertainty and fiscal concerns will all continue providing support for gold. The bank maintains an ‘Attractive’ stance on gold with a $4,500 price target for mid-year 2026