PNG Jewellers unveils bridal elegance with the latest rendition of Pratha Collection

PNG Jewellers, Maharashtra’s leading family jewellery brand, introduces an enchanting update to its celebrated Pratha collection. This exquisite bridal jewellery range is a tribute to the timeless traditions and grandeur of Indian weddings.

Originally launched in January 2024 to rave reviews, Pratha—symbolizing “tradition”, the collection features heavy bridal sets, necklaces, chokers, earrings, rings, maang tikas, kadas, and stunning diamond pieces. For diamond jewelry enthusiasts, Pratha now includes polki, kundan, and pearl designs. Incorporating intricate meenakari and jadau craftsmanship.

Dr Saurabh Gadgil, Chairman and Managing Director, PNG Jewellers stated, “When Pratha was launched for the first time, it was an instant hit with our customers. Now, with the addition of pearls, jadau, kundan and meenakari works, we are adding another dimension of brilliance to this already majestic bridal jewelry range. Pratha enhances the desire for individuality in every young bride-to-be today, and complements the blend of tradition and trend with the scope for customization to produce a look every bride dreams of.”

 Running from December 15, 2024, to January 31, 2025, the Pratha campaign will be available across all PNG Jewellers stores in Maharashtra, Goa, and online, inviting all lovers of tradition and matrimony to embrace its heritage.